USERS SATISFACTION OF UBUNTU OPERATING SYSTEM

Ubuntu operating system is based on the Linux kernel and its development was led by UK-based Canonical Ltd. a company owned by South African entrepreneur Mark Shuttleworth. The Ubuntu operating system is primarily designed for desktop computers, smart phones and tablets. Since Ubuntu is an open source it has become one of the fastest growing Linux based operating system. This work is to measure the Sentiments level of Ubuntu Operating System; Customer Satisfaction is a measure of how products and services supplied by a company meet customer prospect. Customer satisfaction is critical if a company is to benefits from high sales profits.

The work was done to know, how much a consumer is satisfied about the Ubuntu Operating System and current market scenarios of Ubuntu Operating System and what additional features should company introduce to increase the potential customer.

This study is based on both primary and secondary data sources. Primary data was collected through questionnaire using a sample space 120 out of which 100 responded given a response rate of 83.33%. The sample was purposefully selected using a sample space of Students and Lectures drawn from University of Energy and Natural resources-Sunyani, University of Education- Kumasi Campus, Christian Service University College-Kumasi, and Catholic University College-Sunayni.

The researchers can conclude that even though the Ubuntu OS has not been in existing for long but its growth in the market has been tremendous especially among computer science and IT students. The simplicity of use coupled with convenience and customization factor have been the influential features of this technology. Ghanaians are now appreciating and moving towards to usage of Ubuntu OS as a good number of them are using the OS.