Items where Author is "Mathur, Megha"
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Mathur, Megha (2021) Focusing on the Customer Relationship Management with Special Reference to Coca Cola: Brand Promotion Using SAP as a Medium for CRM. In: Insights into Economics and Management Vol. 12. Book Publisher International (a part of SCIENCEDOMAIN International), pp. 42-47. ISBN 978-93-91312-06-0